eBay Stores: Opening an eBay online store is the next step in commerce for you as an eBay seller. While there are plenty of individuals making money selling on eBay without such a store, they won’t have the luxury of building that special level of customer trust you can forge by opening an eBay online store.

Rather than providing weak links at the bottom of a listing to take traffic to your other auctions, an eBay online store allows you to have a centralized place to showcase everything you have to sell, create branding, and work on garnering customer loyalty and trust.

Sound beneficial? Absolutely! Let’s talk a bit about eBay stores and how you can use them to take your selling to the next level.

An Increase in Sales

It has already been empirically proven that over 75% of sellers who have moved from individual listings to an eBay online store have increased their sales. This is because eBay has gone the extra mile to provide these sellers with an array of powerful instruments they can use to track and build their eBay accounts.

Store owners are also given the chance to access what eBay calls “store inventory” listing formats, which allow them to save tremendously on listing fees. This in itself makes it worth it to open an eBay store, even if you don’t have a lot of merchandise to sell right at the moment.

How Do You Qualify?

To open an eBay online store, you must meet a few qualifications. Ebay wants to make sure that their store owners are serious sellers, providing an extra level of trust for the buyers. You must have a feedback score of 20 or higher (meaning, of course, that you must have sold at least twenty items on eBay before being allowed to open a store).

Otherwise, you must either have your ID verified or have a PayPal account in good standing. For the benefits derived from having an eBay store, it is quite a simple verification and qualification process.

The Store Levels

There are three basic store levels on eBay, giving you a choice of how fully you wish to commit to the process. First, there is the Basic Store, which is for those sellers who have just recently started selling on eBay. This will be your choice if you still are not certain eBay is right for your business endeavors.

If you feel more confident and have a proven history of sales on eBay, you might want to open a Premium Store, which gives you a more robust presence. This level is geared more towards the medium-volume seller who is looking to grow their business online.

Finally, there is the Anchor Store, which is ideal for sellers who focus full-time on their eBay business. It is the most expensive plan, but it is also the most comprehensive, and will give your listings the most exposure.

If you are looking to supplement your income, or perhaps sell your products as a full-time eBay business, utilizing eBay stores can indeed take your revenues to the next level.

Filed under: eBay

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